Techniques To Help You Market Through PeriscopeIt's true that marketing on Periscope can be easy, but there are some caveats. The most important is that only a solid knowledge of what it takes to succeed will truly bring you success. This article provides that knowledge and all the tips and tricks you need to create a great campaign.
Integrate your Periscope page with your other campaigns. Place links to your Periscope page on your blog, website and in the signature of your professional emails. You should draw attention to your Periscope page by presenting it as a way to get access to exclusive content and more promotional offers.
Think of Periscope as a dialogue. A lot of people when they begin Periscope marketing, talk AT their audience. You need to talk WITH your audience. Feel like you are having a conversation with them, not like you are announcing things to them. Remember, Periscope is a social medium. You need to be social.
If you are going to share images with your fan base, make sure that you know exactly who or what is being portrayed. Posting a picture of one person and saying it is someone else is a very terrible faux pax. It may give people the idea that they are not individuals in your eyes.
Never rely on anyone else's advice as to when the best time for updating your page is. While a non-profit may find people are more charitable on the weekend, that doesn't mean your customers aren't actually checking out your page at work. Do your own research to figure out when you should be posting.
While you want to advertise your products, this should not be the only content that is present on your Periscope page. You should share any information that you feel is relevant to your business. If people think that making money is your only goal, they will be hesitant to work with you.
When thinking of information to share with your followers on Periscope, try to keep them relevant to what is going on with your business or industry. If your company sells auto parts, you should make posts about auto parts. Posting photos of cats or other irrellavant topics will ensure that people unfollow your page.
Do not constantly share business related posts with your audience. While some people may want to hear this type of information regularly, others may find it quite boring. You should try your best to focus your postings on your products, and post less about the way your business actually works.
Never, ever buy Periscope fans. There are a lot of opportunities to do so out there, but do not be tempted by them. While you will see a spike in the number of likes your my company page receives, it will have no bearing on making your brand more popular or increasing your sales. Instead, take things slow and steady and gain real, loyal followers. Quality is more important here.
Periscope is not only for socializing with those who are close to you. You can also use Periscope to reach out and help grow your business. Since there are so many users on this site, why not use that to your advantage. Use the tips shared in this article and you can watch your business grow.